AFP Houston October 2024 Education Session 

Friday, October 18, 2024
11:30 a.m. - Noon - Networking and Lunch
Noon - 1:00 p.m. - Program

Location:
United Way of Greater Houston
50 Waugh Drive
Houston, TX 77007

The Tainted Donor Dilemma
Join us for an enlightening education session led by Professor Emily Prinsloo, Assistant Professor of Marketing at Rice University's Jones Graduate School of Business. With a distinguished academic background, including a Ph.D. from Harvard Business School, Emily brings a wealth of knowledge and practical experience to the table. Emily Prinsloo will share insights from her project on the potentially damaging evaluations nonprofits face when receiving donations from tainted donors. Through real-world examples and thought-provoking analysis, fundraisers will gain valuable perspectives on navigating the ethical considerations surrounding donor relationships.

Speaker: Emily Prinsloo
Bio: Emily Prinsloo is an assistant professor of marketing at Rice University's Jones Graduate School of Business. She holds a Ph.D. from Harvard Business School, Harvard University. She also received an MPhil in strategy, marketing and operations with distinction from Cambridge Judge Business School, Cambridge University, and a B.Sc. Summa Cum Laude in international business administration from Rotterdam School of Management, Erasmus University. Emily has gained work experience in consulting, pricing and product management at IBM, Simon-Kucher and Partners, and BMW. Her research spans the consumer behavior and judgment and decision-making fields. Specifically, it bridges three streams: (1) charitable giving, (2) goals and motivation and (3) impression management. Within the first stream, one project examines the potentially damaging evaluations nonprofits face when receiving donations from tainted donors. Within the second stream, another project shows that people sometimes engage in opportunity neglect — rejecting low-probability opportunities even when these come with no objective costs. Within the third stream, another project documents the (in)effectiveness of backhanded compliments — seeming praise that draws comparison with a negative standard. Emily has presented her work at numerous academic conferences (SJDM, ACR, SCP, EMAC, AOM, IACM). Her research has also been featured in Forbes, and it has been published in leading academic journals, such as Psychological Science and the Journal of the Association for Consumer Research.

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